Web Development Magazine

November 10th, 2009

Google buys Admob for $750 milions

Analytics says that mobile advertising market will be worth over three bilions of dollars in 2013, yet Google went ahead and already bought Admob mobile advertising and monetization solution for a shocking amount of $750 000 000.

Admob is typical marketplace where advertisers contact publishers and buy adverts directly from them. Admob platform has some nice features like mobile analytics and mobile metrics (which is pretty much the same functionality as in other advertising platforms but with “mobile” prefix).

Posted in Web Developer News
By Greg